6 Tips For Creating Snackable Content
People are busy, and there’s more great content for consumption than ever before. But how can you entice readers to dig in? Make the content snackable.
This post from the folks at Hubspot offers six tips to creating bite-sized content to satisfy your audience’s appetite:
- Make your headline short and to the point.
- Use the introductory paragraph to develop an overarching structure.
- Structure your text with clear, actionable bullet points.
- Be aware of content quality beneath the fold.
- Make sure the content you create is worth the time.
- Consider how concise the objective your article or post is.
Enjoy the complete meal here.
Your Marketing Needs A Little "Human Touch"
Anyone who knows me well knows I’m a music lover. So naturally when Josh Byrd used Bruce Springsteen’s “Human Touch” as the foundation for this post about marketing, I was hooked.
What kept me reading was the unique approach. Josh dissected the song then applied its lessons to an overall business problem. He writes:
“When you really analyze this song, you can see that Springsteen follows a clear plan of action to give his listeners a remarkable experience, making them want more. That’s why he’s THE BOSS.”
It’s an excellent read and sound advice. Read all about it here.
